TOURISM AND TERRITORY ECONOMY
- Overview
- Assessment methods
- Learning objectives
- Contents
- Full programme
- Delivery method
- Teaching methods
- Contacts/Info
Good and practical knowledge of the Microsoft Office suite (Excel, Word, Power Point) for data processing, presentation set-up, and writing of brief reports.
For students who COMPLETE group courseworks. The exam is divided into two sessions. 50% of the final mark is related to the evaluation (over 30 points) of the presentations. The remaining 50% (again, over 30 points) of the mark is assigned by a written exam (45 minutes) consisting in 20 multiple-choice questions (correct answer: 1,5 points; uncorrected or blank answers: 0 points) on the Moodle platform. The exam will be held in the UNINSUBRIA computer labs (or classrooms).
For students who DO NOT COMPLETE group courseworks. A general exam (90 minutes) is available only. The whole mark (over 30 points) is assigned by a written exam consisting in 20 multiple-choice questions (correct answer: 1,5 points; uncorrected or blank answers: 0 points) and 4 open questions (one for each module) on the Moodle platform. The exam will be held in the UNINSUBRIA computer labs (or classrooms).
The aim of the course is to present and examine the role of tourism in economic development, especially by considering the impact of touristic systems on local economies. The students are expected to understand the characteristics of tourism destinations and systems, and to identify the strategic drivers of economic growth at a local and regional level.
The course is structured in 4 modules. Each module consists of two lessons and one presentation by grouped students. Teaching materials (slides) are uploaded before the lessons on the course e-learning page. Further details on the group works will be disclosed during the course.
In the first module, the course is focused on the fundamentals of the regional economics, with particular attention on the theories of local development and territorial economic growth.
In the second module, the characteristics of tourism economics are presented (i.e., touristic demand and supply, companies’ behaviour, elements of competition, touristic development).
In the third module, the attention is concentrated on the analysis of touristic districts and local touristic systems. A special focus is dedicated to the importance of digital marketing and the impact on the territory.
In the fourth module, the understanding of tourism sectors is expanding by taking into consideration the impact of tourism on sustainability, from an environmental, economic and social point of view.
During the course, guest speakers and experts on the tourism sector are expected to be invited (4 hours) to examine in depth specific topics on the impact of tourism on economic development.
Weekly office hours (on Microsoft Teams or in presence) to be arranged (via e-mail) with the teacher.