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Television and crossmedia languages

Degree course: 
Corso di Second cycle degree in COMMUNICATION SCIENCES AND TECHNIQUES
Academic year when starting the degree: 
2020/2021
Year: 
2
Academic year in which the course will be held: 
2021/2022
Course type: 
Compulsory subjects, characteristic of the class
Language: 
Italian
Credits: 
8
Period: 
Second semester
Standard lectures hours: 
64
Detail of lecture’s hours: 
Lesson (64 hours)
Requirements: 

Excellent knowledge of Italian.

L'esame è scritto e consiste nell'accertamento dei contenuti del corso.
Gli studenti frequentanti potranno esporre una ricerca da concordare con il docente (30% della valutazione conclusiva).

Assessment: 
Voto Finale

During the course, the specificities of television and cross-media communication will be dealt with, evaluating the main communication strategies and the design of advertising and public communication campaigns, also with reference to new media. The topics of specialized languages, television Italian, the contrast to the sexist uses of the language and the choices for accessible and inclusive communication will be dealt with.

- Television and communication;
- Advertising;
- Linguistic sexism;
- Language and power

- Television and communication;
- Advertising;
- Linguistic sexism;
- Cross-media;
- Language and power

D. ANTELMI, Il discorso dei media, Carocci, 2006, Roma, ISBN 9788843037889.
B. BALDI, Il linguaggio del potere, Carocci, 2021, Roma, ISBN 9788829005420.
P. NITTI, L’insulto. La lingua dello scherzo, la lingua dell’odio, Cesati, 2021, Firenze, ISBN 9788876679308.

Convenzionale

Lectures, case study analysis, project works, problem solving activities.

Professors

NITTI PAOLO